MUMBAI: The Walt Disney Co has launched new advertising technology integrations to enhance live streaming monetisation on its platforms earlier this week. Advertisers can now programmatically...
Mumbai: As per an Ormax report, streaming has become India’s preferred choice for content consumption, boasting over 480 million OTT users. Its convenience and accessibility, allowing...
Mumbai: Magnite (Nasdaq: MGNI), the largest independent sell-side advertising company, has announced the opening of a new office in Mumbai, which will serve as the company’s...
Mumbai: The Asia Video Industry Association (AVIA) has released a study to understand the usage of different video services in Indonesia and consumer attitudes towards them....
Mumbai: Magnite has roped in Chandrahas Shetty as the demand facilitation lead in India. Shetty will lead the Magnite Demand Facilitation team in India, with a...