MUMBAI: The Hindustan Unilever and GroupM’s Mindshare India partnership has proved to be as good as gold – yet again. For the second year in succession,...
MUMBAI: Not only has the Dubsmash craze hooked stars and the common man alike, but television channels are also now making good use of the in-vogue...
MUMBAI: As many as five top media agencies are gearing up to pitch for Dabur India’s beefy media account, which is pegged in the range of...
MUMBAI: MEC India has appointed Mukti Kumaran as its west head. Prior to joining MEC, she was heading the Mumbai branch at IPG Media Brands-BPN. Based...
MUMBAI: Media agencies usually help clients target consumers for their campaign and are usually never on the receiving end. Trying to bring such an interaction to...
