JioStar entertainment chief tells APOS 2026 that storytelling, shoppable screens and AI are rewriting the rules of Indian media
Study finds TV drives 3–4X exclusive reach, boosts search conversions 15–25 per cent.
MUMBAI: JioStar Entertainment has released the latest episode of The Collective, its thought-leadership series that convenes senior voices from advertising and entertainment to debate the forces...
MUMBAI: In a media industry obsessed with the limelight, Mahesh Shetty remains an anomaly. No splashy interviews, no endless conference panels, no constant social media updates....
MUMBAI: JioStar Entertainment is turning up the volume on India’s Connected TV (CTV) revolution with the launch of its first-ever CTV Playbook — a glossy, data-rich...