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IPSOS research shows Reels is driving discovery, culture and commerce nationwide
India rewrites its TV ratings rules. The cure has some of the same problems as the disease.
Influencer push and radio outreach aim to boost awareness on daily nutrition
Industry leaders celebrate research excellence as AI reshapes insights
MUMBAI: Reading the room just got more ambitious. Global market research firm Ipsos has unveiled a new long-term strategy aimed at putting the company back on...
