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MUMBAI: A few brands have been associated with the Board of Control for Cricket in India (BCCI) and its money-spinning Indian Premier League as its title...
MUMBAI: Even as the business value of the IPL system grew 9% to US$3.8 billion, KKR, worth US$58.6 million, is the IPL’s ‘Most Valuable Brand’ despite...
MUMBAI: India’s second most watched sports league – Pro Kabaddi League (PKL) – has begun the countdown to its fifth season. With Vivo fixed as the...
It is happy hours for the exhibitors, especially the multiplex properties. After starving for footfalls, Bahubali 2: The Conclusion has come as a saviour. Never look...
MUMBAI: For the first time in 10 years of the IPL, cricket fans are expressing their passion for their team and its heroes through a unique,...
