MUMBAI: With just a month and a half left for cricket’s biggest extravaganza to begin, Max, the official broadcaster of the Indian Premier League (IPL), has...
MUMBAI: Nita Ambani’s IPL franchise Mumbai Indians has decided to rope in IPG’s McCann Erickson on the creative agency roster. WPP’s Ogilvy and Mather was servicing...
MUMBAI: Multi Screen Media (MSM) has already roped in three sponsors for the sixth edition of the Indian Premier League (IPL). It has been learnt that...
MUMBAI: Telecommunications major Bharti Airtel has become the associate sponsor of Hockey India League (HIL), the franchise-based hockey league formed on the lines of cash-rich IPL....
MUMBAI: Japanese tyre manufacturer Bridgestone‘s marketing and advertising spend in India will stay flat at Rs 300 million in India. Television will get Rs 125 million...

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