Mumbai: Advertisers now have a clear set of guidelines on which they can base their influencer driven ads/commercials. Industry watchdog – the Advertising Standards Council of...
KOLKATA: Short format video app Mitron has inked a licensing deal with Zee Music Company, enabling users to have access to thousands of songs from the...
NEW DELHI: Fit & Glow Healthcare Pvt Ltd, the parent company that owns the brand WOW Skin Science, was launched in 2013. In the initial phase,...
NEW DELHI: The ban on TikTok surely made a dent in influencer marketing since it wasn’t just a space for content creativity but also for brands...