Knight Riders is led by Shah Rukh Khan, along with Juhi Chawla and her husband Jay Mehta.
73 per cent of respondents said they prefer watching ads that show Indian culture or legacy.
The new MI anthem is an addition to the team's 'Khelenge Dil KholKe' campaign by Ogilvy.
Users can ask a variety of questions to Alexa about live match updates.
The 15th edition of Indian Premier League began airing on 26 March.
