As format shows have become globalised, India offers an interesting opportunity. The consumption of reality shows has gone up even as channels like MTV have changed...
The Indian Premier League (IPL) has seen an erosion in brand value due to governance issues. Two franchises got termination notice from India‘s cricket board but...
CNN is banking on India to boost its ad revenue this year as the international news outfit hunts for fast-growing economies in a downturn environment. ...
Sony Corporation expects India to be among its top five markets by sales in the next two years. Betting big on 3D, Sony chairman,...
A new entrant in the infotainment space, Nat Geo Wild launched in India last year to cater to the need for high quality wild life and...