MUMBAI: JioHotstar Sports Ads has brought in sales veteran Aditya Krishnan as its new vice president of sales, marking a significant boost to the platform’s monetisation...
DUBAI: Cricket has scored another global partnership as DP World steps up to the crease with rising Indian star Abhishek Sharma. The logistics major announced the...
DUBAI: Cricket’s mandarins have never been mistaken for tech visionaries. But the International Cricket Council is taking a punt on innovation with Beyond Boundaries, a worldwide...
LONDON: The International Cricket Council (ICC) has fired the starting gun on a potentially lucrative media rights auction, releasing tender documents for broadcasting deals across Bangladesh,...
MUMBAI: Apollo Tyres has replaced Dream11 as the lead sponsor of India’s men’s and women’s cricket teams in a three-year pact guesstimated to be worth Rs...