MUMBAI: Automobile major Hyundai Motor Company has launched a new global brand campaign called ‘Live Brilliant‘. Through the campaign, the company aims to reinforce its brand...
MUMBAI: Media ad sales will grow by 8.7 per cent in net terms this year against the background of a slowing economy with the real GDP...
BANGALORE: Education book publisher Pearson Education (Pearson) will be releasing Dr S Ramesh Kumar‘s‘Case Studies in Marketing Management‘ in Bangalore tomorrow. A paperback edition of the...
As it plans to grow its business in India, Total Sports Asia (TSA) is looking at media formats that combine sports with lifestyle. Plotting an aggressive...
MUMBAI: According to a study by TNS Automotive, Toyota continues to lead the satisfaction index. The no. 2 spot was claimed by Hyundai which improved its...