MUMBAI: Events like the ongoing Cricket World Cup 2015 are becoming opportunities for brands to leverage the euphoria generated by cricket crazy fans. A lot of these...
MUMBAI: In a tough environment how can news channels monetise better from brands? Well, speaking at the Seventh Indian News Television Summit 2014 organised by indiantelevision.com,...
MUMBAI: The automobile industry of India has always been a favourite among consumers, but according to the recent JD Power Asia Pacific 2014 India Brand Influence...
MUMBAI: Laqshya Media Group’s media research wing that caters to the OOH research and analysis has revealed the H1 fiscal analysis of 2013, while comparing it...
MUMBAI: After seeing two successful seasons of ‘The Pitch’, the third season is back with its set of ten entrepreneurs. About 5000 entries were received which...