Why Anindya Ghosh believes climate unpredictability and quick commerce are rewriting summer demand
EY-Parthenon and BookMyShow report finds 78 per cent Indians prefer experiences over products
How India’s top advertisers turned a 100-year celestial hurdle into a masterclass in contextual intelligence and lunar-timed logistics
Park the pichkaris and press play this festive week
With over 50 per cent market share, Fanta is a zesty hit among young India
