How India’s top advertisers turned a 100-year celestial hurdle into a masterclass in contextual intelligence and lunar-timed logistics
Park the pichkaris and press play this festive week
MUMBAI: Fanta, Coca-Cola India’s iconic orange-flavoured fizz, has taken a big, bubbly lead in the carbonated soft drink (CSD) category, commanding over 50 per cent of...
MUMBAI: SpiceJet has once again livened up the skies with a vibrant Holi celebration that has set social media abuzz. The budget airline’s crew members, decked...
MUMBAI: In a splashy move that coincides with the festival of colours, corporate affairs veteran Viraj Chouhan has jumped ship from PepsiCo to join the RP-Sanjiv...