MUMBAI: With the vision of strengthening their innovative digital content, the Epic Channel has launched an ‘llusion’ video feature on their Facebook and Twitter accounts. In...
MUMBAI: Fame Digital Private Limited (FDPF) is fundamentally focusing on three objectives for its online entertainment app, #fame – gamification, localisation and monetisation. When it...
‘A celebrity endorsement can make or break a brand.’ Quoted from Countering Brandjacking in the Digital Age by Christopher Hofman and Simeon Keates, the statement strikes...
MUMBAI: Celebrity endorsement is one of the best ways for creating buzz for the brand. TO THE NEW Digital celebrity index for the month of September...
MUMBAI: Bollywood music channel 9XM has launched a non-interrupted music band called Highway. Dedicated to the superstars of Bollywood, Highway will be aired every day without any breaks, at 8...