MUMBAI: Viacom kids’ channel Nickelodeon has partnered with Chevrolet in a multi-million dollar advertising and promotional multiplatform deal. The agreement was announced by Nickelodeon senior vice-president...
MUMBAI: This is a piece of news that should energise motorsport event World Rally Championship (WRC). WRC’s rights holder, International Sportsworld Communicators (ISC) has announced that...
MUMBAI: SS Music’s newly formed pop band S5 has been signed by popular Malayalam filmmaker Jayaraj for his upcoming movie By the People. The band will...
MUMBAI: adidas-Salomon AG, the world’s second- largest sporting-goods maker, will acquire Reebok International Ltd in a $ 3.8 billion deal including the assumption of net cash...
MUMBAI: Ten Sports announced an agreement with News Corp controlled digital television platform DirecTV to offer live action from each and every international cricket match played...