MUMBAI: India’s influencer economy is hitting its stride—and going hyperlocal. Ad-tech platform Kofluence has dropped the 2025 edition of its flagship report Decoding Influence, unravelling how...
MUMBAI: The leading software platform for digital media measurement, data, and analytics DoubleVerify (DV) announced the launch of its generative artificial intelligence (GenAI) website avoidance and...
Mumbai: We live in a digital era where everything is driven by data and analytics. With increasing competition, becoming visible to the intended customers has become...
Mumbai: Zee Entertainment has appointed Shiva Chinnasamy as its chief technology and product officer. In this new role, Shiva will be based at the company’s Technology...
Mumbai: ZEE Entertainment Enterprises Ltd (ZEE), has announced the strategic changes in the technology and data vertical, implemented by its MD & CEO, Punit Goenka, under...