After 12 years spanning GroupM, Cheil India and Eleve Media, a seasoned content strategist steps into a larger arena
Samsung campaign highlights trust among consumers in Rs 10K–Rs 50K segment
Electronics giant consolidates media duties under one agency after review
GURGAON: Cheil India has turned up the wattage for Samsung, launching a slick, high-impact CGI film to introduce the new Galaxy F70e 5G under the campaign...
MUMBAI: Publicis Groupe India has appointed Sonal Verma as managing director of Arc Worldwide India, handing the reins of its experiential and shopper marketing business to...