Featuring Anushka Sharma and Virat Kohli, the campaign highlights its latest product - Soya Chaap.
The campaign has been conceptualised to target both B2C and B2B market segments.
The campaign targets young investors driving India's shift from a nation of savers to investors.
The campaign embraces the joy of being the in-between.
The brand is standing up in solidarity towards the growing disrespect towards the national flag.
