The campaign promotes the Britannia Good Day Surprise pack.
The campaign is set to release across all social media channels
Bangla TV market contributes 6.6 % to national viewership, up from 5.9 % in 2019
Collaborates with influencer Kusha Kapila to open up dialogue on menstrual topics.
Viewers can submit their talent videos between 29 June and 11 July.
