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MUMBAI: Cadbury India, a part of Kraft Foods, has launched its first marketing campaign in India for its global power brand, Tang. The spot is developed...
NEW JERSEY: Cadbury Schweppes has selected McCann-Erickson Worldwide Advertising as its global advertising agency for Dentyne chewing gum and certain other non-chocolate confectionery brands. The total...
BANGALORE: Chennai-based Nutrine Confectionery Company has decided to intensify the battle with Cadbury’s in the Eclairs segment. The company has launched Nutrine Éclair Hazelnut in Bangalore,...
MUMBAI: Lemon has lost the creative account of Cadbury’s ‘Delight’ and ‘Temptations’ brands. O&M, which handles a chunk of Cadbury’s business, will look after ‘Delight’ for...
His dream agency is now well in place. Following the motto of ideas being indispensable to brands and where no job is ever referred to as...
