A new company bets that businesses need architecture, not more campaigns
Seasoned marketer returns to the KFC fold after leading Thailand operations.
Cadbury deploys 472 creators for 15.6M views, Hershey’s and Galaxy trail far behind.
How India’s top advertisers turned a 100-year celestial hurdle into a masterclass in contextual intelligence and lunar-timed logistics
Former Raymond lifestyle CMO to lead group-wide brand and marketing strategy