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BARC has gone dark, broadcasters are guessing, and digital is quietly cheering
New 2026 policy extends TRP freeze across genres pending fresh registration
India's television sector is splitting in two: news networks begging for data while a savvy entertainment giant snaps up the World Cup on the cheap
India's audience measurement body is rewriting the rules on how television ratings are counted, and news channels are back in the frame
MUMBAI: When the numbers go silent, the noise on screen gets a little harder to measure. Ministry of Information and Broadcasting has extended the suspension of...
