Media Mantra will play a crucial role in effective engagement strategies.
80% of Indian Gen Z believed that authenticity plays an influential role in their brands choices.
Padmanabhan spoke on responsible advertising & the agency’s investment in it, among other issues.
The first edition of PRCAI PRologue included a surfeit of influencers, industry experts, & opinion
The company’s turnover grew 19 per cent with underlying volume growth of 6 per cent.
