Content-to-revenue specialist brings 14 years spanning TV, OTT, music and e-commerce to India's value-focused e-commerce brand
After tripling the business in three and a half years, the AI-first content evangelist bows out to chase new challenges
Nearly seven years at JioStar behind him, the veteran dealmaker now takes charge of linear and digital monetisation for the Essel group broadcaster
From chemistry labs to campaign dashboards, Mumbai marketer's unconventional route pays off with move to global network
The appointment adds two decades of ad-sales muscle as Rusk looks to scale Alright TV! and its growing micro-drama slate
