A multi-city outdoor blitz, CRM push and influencer play show the British brand is finally speaking the language of regional festive commerce
Over 86,500 devotees join activation as 13,750 experience Rath Nirman journey
Digital campaign celebrates spontaneous moments and builds on Be Unhinged platform
'POCO Cameras. True To Life.' celebrates authentic moments over technical specifications, with campaign film shot entirely on POCO smartphones
Emotional campaign celebrates mothers as life’s first and most lasting teachers