Six language editions and a star-studded host line-up mark a landmark celebration
Weather, cricket scores and pollution levels will now shape what viewers see mid-stream
The streaming platform is engineering what it calls a shared national moment, with 50 brand partners, a raw cut and a 30-minute pre-show
Ex-Google leader to drive data-led streaming sales and advertiser partnerships
New AI-powered ad suite links brands to shoppers on Blinkit, Swiggy, Zepto, Myntra.
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