Mumbai: Sunil Lulla, the ex-CEO of Broadcast Audience Research Council (BARC) who recently stepped down from his position at the TV measurement company to pursue entrepreneurial ambitions,...
Mumbai: The top-ten advertiser list for Barc Week 33 was led by FMCG giant Hindustan Unilever with ad volumes of 4393.11 (‘000 secs). The second position...
Mumbai: The top-ten advertisers list for BARC week 32 (7 August to 13 August) was led by Hindustan Unilever Ltd (HUL) with ad volume of 4445.94...
Mumbai: As per BARC TV viewership data for Week 32 (7 August to 13 August 2021), Star Plus was the most viewed channel registering an average...
Mumbai: The ad volumes for July 2021 registered 23 per cent growth vis-à -vis July 2019 and 14 per cent growth over July 2020, according to BARC India’s THINK...