MUMBAI: Continuing the evolution television ratings measurement body Broadcast Audience Research Council (BARC) India has launched its latest innovation – #BARCTweet. In partnership with Twitter, this...
MUMBAI: The board of directors of the Broadcast Audience Research Council (BARC) India have taken a step ahead and have decided to roll out Individual Ratings Data...
MUMBAI: Backed by the revamp process that started post August 2014 with the ‘forever young’ philosophy, 9X Jalwa is moving forward towards becoming a strong force in the...
MUMBAI: The seeds for a new television measurement body were sown in 2008 and after a good seven years, on 29 April 2015, the Broadcast Audience...
MUMBAI: Speculation and anxiety over the new television rating system will come to rest by the end of April. Yes! That’s when the Broadcast Audience Research...