79% respondents welcomed the hybrid model of OTT.
The share of the total revenue from SVoD will increase to 53 per cent
MACAU: Even as he said that the growth trajectory of the Indian media space will be similar to that of China, Mumbai-headquartered Viacom 18 Media group...
MUMBAI: Over-the-Top services are steadily gaining traction in APAC, but succeeding in a highly diverse and price-sensitive market will entail a thorough understanding of consumer preferences...
MUMBAI: Providing young ‘jobbers’ in India with new, engaging and emotionally-connecting original OTT content that may be closer to their life, family or work situations with...
