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At its annual This Year Next Year event, WPP Media forecast 9.7 per cent growth for Indian advertising
Digital to command 68.1 per cent share as commerce emerges fastest grower
MUMBAI: If impulse had an address, it would now be India’s quick commerce cart. With nearly two-thirds of all online grocery orders coming from the rapid-delivery...
INDIA: Quick commerce has muscled its way into India’s shopping habits, powering 45 per cent of festive purchases this year as consumers shift from planned buys...
MUMBAI: Forget discounts and flash sales. India’s next e-commerce boom is getting a luxury makeover. WPP Media India has unveiled ‘Beyond Price Tags: The Power of...
