NEW DELHI: News channels have always been a big part of the media mix for any advertiser; they enjoy a sizeable share of eyeballs and have...
MUMBAI: At the 22nd DigiCon6 Asia Awards, which recognises and rewards talented creators throughout the region, India’s Neeraja Raj bagged Asia silver for her submission –...
NEW DELHI: Brand safety has emerged as a serious concern for the advertising industry, especially in the past few months, with content on television and web...
NEW DELHI:, Zee News CEO and editor-in-chief Sudhir Chaudhary expressed his discontent towards BARC ratings and the news channels flaunting them on a weekly basis during...
NEW DELHI: Covid-2019 pandemic has had a severe impact on the business of print publications; the initial months witnessed a complete clampdown on supply chain which...