From earning loyalty and embracing micro-communities to staying authentic and relevant, marketers at Indian Television.com’s Brand Wizards Roundtable discuss the evolving playbook for engaging Gen Z.
India's performance marketing ace Digidarts enters middle east with decade of wins
MUMBAI: Founded by visionary leaders Prasad Shejale and Venugopal Ganganna, LS Digital has long been the underdog-turned-powerhouse in the marketing world. Now, with the launch of...
India’s CMOs are leading digital transformation and shaping the future of business
The promotion push led to 8X times sales uplift compared to the previous month