The remaining Tests will air on 25 August, 2 September & 10 September.
July 2021 saw 869 new advertisers, 23% growth in ad volumes over July 2019.
Marketers believe that news channels need to reinvent their programming
The Test series will begin on 4 Aug and will air on Sony’s linear and digital platforms.
Bigg Boss OTT will premiere on Voot starting 8 August.