MUMBAI: Twitter has been frantically adding partners to its Amplify advertising program ever since it began informally last year with a partnership between the social network,...
NEW DELHI: The Evaluation Panel of the Technical Committee of the Broadcast Audience Research Council (BARC) will meet from 14 to 17 August in the hill...
The clock is ticking down for the seven broadcast networks, (actually eight, if you include Discovery too that joined the fray over the weekend) which coerced...
Aegis Group plc chairman India & CEO South East Asia Ashish Bhasin does not mince his words when he says. "In the next 24 to 48...
MUMBAI: Even as the day saw a couple of more notices to unsubscribe from TAM‘s TV ratings. The Advertising Agencies Association of India (AAAI) president Arvind...
