AdEx surpassed 2019 figures by 10 per cent last year, growing to Rs 74,231 crore.
The regional TV summit was organised by Indiantelevision.com on 20 August.
Industry experts seek government support to pad the losses
He will speak on "Why have I been in media for 30 years".
Fans, water purifiers, two-wheelers noted dips in ad volumes on TV
