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I&B Ministry

Chanchal Kumar appointed MIB secretary

1992-batch officer shifts from DoNER as Sanjay Jaju heads the north-east ministry

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New Delhi: The government has rejigged its top bureaucracy, appointing Chanchal Kumar as secretary in the Ministry of Information and Broadcasting, replacing Sanjay Kumar Jaju in a swift senior-level switch.

Kumar, a 1992-batch IAS officer of the Bihar cadre, moves from the Ministry of Development of North Eastern Region (DoNER), where he had been serving as secretary. He steps into MIB as Jaju exits to take charge as secretary, DoNER.

Kumar is no stranger to handling multiple mandates. In December 2025, while at DoNER, he briefly held additional charge as secretary in the Department of Telecommunications during Neeraj Mittal’s leave from December 12 to December 21, ensuring continuity at a critical time.

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Jaju, a 1992-batch IAS officer of the Telangana cadre, had taken over as secretary, MIB in February 2024, succeeding Apurva Chandra, who moved to the Ministry of Health and Family Welfare. His tenure combined administrative continuity with a sharper policy pitch on trust in India’s fast-evolving media and advertising landscape.

Speaking at the AdTrust Summit 2026 organised by the Advertising Standards Council of India, Jaju warned that misleading promotions risk eroding public trust even as digital platforms expand reach for businesses, startups and creators. He flagged rising threats from financial scams, deceptive investment schemes and fraudulent job advertisements targeting vulnerable users.

While noting that commercial speech is protected under freedom of expression, Jaju argued that misleading advertising must face regulatory scrutiny. He pushed for a shift in industry priorities—from scale to credibility, authenticity and transparency—especially in disclosures and sponsored content. Truthfulness, accountability and safeguards for vulnerable audiences, he said, must anchor the ecosystem.

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Jaju’s move to DoNER and Kumar’s arrival at MIB signal a calibrated reshuffle at the top—continuity in governance, but with a clear message: credibility is the new currency.

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I&B Ministry

MeitY proposes tighter rules for digital platforms and intermediaries

Fresh amendments aim to formalise government directions and expand content oversight.

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MUMBAI: When the rulebook gets an upgrade, even the internet might need to sit up and pay attention because India’s digital regulators are clearly not scrolling idly. India’s technology regulators have proposed a fresh set of amendments to the country’s digital media and intermediary liability framework, seeking to expand oversight of online content and formalise the government’s authority to issue binding directions to platforms.

In a notice issued on 30 March, the Ministry of Electronics and Information Technology (MeitY) invited public comments on changes to the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021. The revisions are described as “clarificatory and procedural” but are clearly aimed at strengthening compliance and enforcement.

At the heart of the proposal is a significant shift in how intermediaries, including social media platforms, respond to government advisories. A newly inserted provision would make compliance with official “clarifications, advisories, directions, standard operating procedures and guidelines” a formal part of the due diligence obligations required for platforms to retain legal immunity under Section 79 of the Information Technology Act. This change effectively elevates government communications from guidance to enforceable obligations, tightening the regulatory loop between the state and digital platforms.

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The amendments also expand the scope of content oversight under Part III of the rules, which governs digital media ethics. The proposed revisions clarify that the code will apply not only to publishers but also to intermediaries hosting news and current affairs content uploaded by users. This could bring user-generated news content more directly within the ambit of regulatory scrutiny, a move likely to raise questions about platform liability and editorial responsibility.

Further, the government has proposed broadening the mandate of the Inter-Departmental Committee, a key oversight body. The committee would no longer be limited to adjudicating complaints but could also take up matters referred directly by the ministry. This shift signals a more proactive regulatory posture, allowing authorities to initiate reviews without waiting for formal grievances.

The draft builds on an already expansive framework. The existing IT Rules impose detailed due diligence requirements on intermediaries, including obligations to remove unlawful content within tight timelines, maintain grievance redressal systems, and ensure traceability in certain cases. Recent amendments have also introduced provisions addressing synthetically generated content, requiring platforms to label such material and deploy technical measures to prevent misuse.

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Officials framed the latest proposals as necessary to ensure an “Open, Safe, Trusted and Accountable Internet,” while improving “legal certainty” and the enforceability of regulatory directions.

Stakeholders have been invited to submit feedback by 14 April, setting the stage for what could become another consequential evolution in India’s digital governance regime.

In the fast-moving world of online content, these tweaks suggest the government is keen to keep the guardrails firmly in place – because when the internet grows wilder, even regulators feel the need to hit refresh on the rulebook.

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