News Broadcasting
Zee Wonder Kids – The Perfect Silver Screen Debut For The Rising Stars
MUMVBAI: A drummer who is just five years old, a young girl who can ‘see’ colours and ‘read’ sentences blindfolded, a mathematical genius who can mentally calculate 10 digit sums in fifteen seconds – the Generation Z sure has astounding talent which is being brought forth by Zee News with its new show “Zee Wonder Kids”. The latest offering by Zee News, Part of Zee Media Corporation Limited, India’s largest news network, ‘Zee Wonder Kids’ will kick off this weekend and be a 13 episode series.
Zee Wonder Kids is the perfect platform for your kid to show his hidden talents on the big screen and catapult to fame. The show will identify and introduce various child prodigies from across the country and showcase their creative genius to millions of viewers.
The whiz kids on the show, will be mentored by leading maestros of the entertainment industry like background music composer of Bhaag Milkha Bhaag and Dhoom 2, percussionist Taufiq Qureshi (brother of Zakir Hussain and son of Ustad Allah Rakha), India’s leading fusion band Indian Ocean’s drummer Amit Kilam and the dancing sensation-Bollywood choreographer Mudassar, of Bodyguard and Ready fame. What makes this show unique and different from the regular talent hunt shows for kids that air on TV, is that it is paving the way for a bright future for this bunch of super talented kids. Even after the show, the mentors will take these young achievers under their wing and continue to support and train them to be the future of the entertainment world.
The show will begin with a small profile story of the Wonder Kid featured on the show which will feature snippets of interviews with him, his family, friends and teachers. Then comes the highlight of the show-the dazzling performance of the wonder kids in front of a live audience. The show will also offer an opportunity for interactions with the wonder kids, their parents and the audience. The show will end on a high note with the mentor doing an impromptu performance with the Wonder Kid.
An hour long programme, Zee Wonder Kids will be aired every Saturday at 1500 to 1600 hrs. Be enthralled by the antics of the cute little wonders and make your weekend entertaining with Zee Wonder Kids!
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
