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News18 Madhya Pradesh launches ‘Sadak Mein Saindhmaari’ campaign

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Mumbai: After the success of ‘Sabki Sehat Sabse Zaroori’ campaign, which aimed to transform the healthcare system of the two states, News 18 Madhya Pradesh/Chhattisgarh is all set to launch another initiative with the intent to put light on one of the major issues of the two states i.e., encroachment on roads and pavements.

The problem of illegal encroachment on roads and pavements has become a major issue that is often neglected, leaving the people of the state in peril. All the big and small cities have fallen prey to illegal encroachment leading to several other problems for commuters including immense traffic congestion, accidents and even loss of life. As the problem keeps on growing and is overlooked as a general trend, there is a need to take on this issue and devise solutions through which the problem of encroachment can be reduced, making roads and pavements safer for commuters and pedestrians. 

News18 Madhya Pradesh/Chhattisgarh with its month-long initiative ‘Sadak Mein Saindhmari’ will identify major constituencies of the two states where encroachment is a big problem and crackdown on illegal encroachments. 

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The campaign will consist of stories, special shows as well as interviews with the concerned leaders and other important members of the local administration. It will also include shop owners and retailers in a constructive dialogue to identify solutions for same.

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News Broadcasting

News18 India to air Sabse Bada Dangal on 4 May counting day

Channel promises fastest results, live trends and analysis across five states.

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MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.

The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.

For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.

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With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.

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