News Broadcasting
Introducing redBus.in Windows 8 App
MUMBAI: Booking Bus Ticket online just got a lot easier on your Win 8 device! redBus.in, India’s largest online bus ticketing company, has launched app on the Windows 8 store. This new app brings redBus.in’s signature bus booking experience to both Windows 8 PC and Tablets in a unique titled Modern UI that is immersive and engaging. The app can be downloaded for free today, from Windows Store (http://apps.microsoft.com/windows/en-gb/app/redbus-in/5b4cfb9e-e7a4-460d-8dd7-622ac65693f8)
The app comes with a sleek new design and allows you buy ticket across 1200 operators across 10,000+ routes.
The redBus.in team has kept the design of app refreshingly different from its website and all previously launched mobile apps by introducing a new design paradigm that’s optimized for touch.
Said Alok Goel, Chief Operating Officer redBus.in, “Windows 8 platform is gaining rapid traction in India and hence strategically important to us. As largest bus ticketing company, we want to provide best in class experience to every platform that our users choose. This app is a significant addition to our solid app offerings.”
Speaking on the launch of the app on Windows Store, Amrish Goyal, Director – Windows Business Group, Microsoft Corporation India Pvt. Ltd. said, “We are very happy to add the redBus.in app on the Windows Store. The Windows Store is growing by leaps and bounds, and we are sure consumers will love using the latest rich and engaging Windows apps.”
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
