News Broadcasting
Indian cinema has always showered me with immense love; sometimes even beyond my expectations: Amitabh Bachchan at IBC2013
In a candid conversation with Mohinder Walia, MD, Mumbai Media City at the Convention Keynote of IBC2013 (International Broadcasting Convention) in Amsterdam, Amitabh Bachchan’s opening line on his relationship with Indian Cinema created tremendous buzz, reaffirming what can only be described as “the power of his super stardom” and the humility that he accepts it with.
Amitabh Bachchan, the greatest legend of Indian Cinema, was felicitated with the Judges’ Prize in addition to speaking on 100 Years of Indian Cinema: Creative Evolution and Global Markets. Mohinder Walia hosted the conversation and shared insights on the Indian Film Industry along with Amitabh Bachchan.
Mohinder Walia said, “The Indian Film Industry today sees over 1,000 films released each year. According to a just released industry report, showbiz is set to grow at 18% in five years. Globally, there is a lot more interest in Indian Films. Having the iconic Amitabh Bachchan at IBC2013 adds perspective on what the Industry can offer the world”.
About Mumbai Media City:
MUMBAI MEDIA CITY is India’s largest Studio, Broadcast, Media Asset Management (MAM), and Media School Facility. Benchmarked to Hollywood standards, this facility will be a world class “One-stop shop” for all requirements connected to Film and TV Production, Post-production, VFX, Animation, Preview and Rehearsal Theatres, Auditorium, Make-up Rooms and Allied Services, Hotel, Digital Media Asset Management (MAM), Broadcast Play-out and Up-linking/Down-linking, Equipment, Training, and Hosting of Industry events. Mumbai Media City will commence operations in 2014 to be the first-of-its-kind-in-India facility conveniently located in the heart of Mumbai, while bring competitively priced.
To know more, visit www.goldenbirdentertainment.com
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
