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Fujifilm India associates with Delhi Photo Festival 2013

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DELHI: Fujifilm India partners with Delhi Photo Festival 2013. This initiative is another step from the brand towards raising the awareness of their most professional & versatile range of cameras called X Series. The company sees a lot of value by associating with this festival, which aims to gather Photographers from across the world who not only come to attend the Workshops but also participate in live galleries. The venue of the Festival is the India Habitat Centre, leading galleries of the city will participate, mounting independent exhibitions and events in their own spaces, thus providing a large footprint for the Festival across the city.

 

Dates of the festival are September 27 to October 11, 2013.

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Fujifilm will display its entire X Series and other range for all 14 days of the festival Apart from that, the brand is conducting two interesting Workshops on 1st October & 3rd October 2013 from 10am – 1pm on “THE CAMERA AS AN EXTENSION OF INNER VISION” with professional Photographer Mr. Sephi Bergerson. Mr. Begerson is an avid user of X Series and he feels that the X device is versatile & capable of giving the professional photographer great freedom to work with it & deliver phenomenal images.

 

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Mr. Rohit Pandit, EVP – Sales & Marketing, Fujifilm India says ‘I would like to extend an invitation to all photography enthusiasts , professionals and  amateurs, to come and see the potential of the versatile X Series & to learn what attracted professional Photographers from all over the world including Sephi Bergerson towards Fujifilm’s X Series Cameras. Sephi will share his experience as a photographer, the frame of mind of working with such a cameras, the photographs he clicked of various genres with techniques he used to shoot them, the art behind his photos and technology behind the X Range and what makes this series versatile for every Photographer. Get a chance to see ‘X Series’ in India through the eyes of a professional photographer. While Sephi would be talking about the artistic side of Photography he will be accompanied by Fujifilm  Manager to discuss the technology behind the device and answer any questions’

 

The workshop by the brand is open to all and does not have any fee attached. Details can be found on http://on.fb.me/1d1dlNW , Delhi Photo Festival  website – http://www.delhiphotofestival.com/delhi_photo_festival_2013/home.html

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News Broadcasting

News TV viewership jumps 33 per cent as West Asia war draws audiences

BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup

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NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.

According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.

The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.

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The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.

Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.

The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.

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While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.

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