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First IAA Knowledge Seminar on an industry specific subject on 2nd August, 2013 in Mumbai

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Mumbai: Chapter of International Advertising Association (IAA) has organized an industry specific Knowledge Seminar for the realty sector on digital media. Digital has emerged as India’s 3rd largest medium and very few real estate developers have exploited its full potential. This seminar will enable an understanding and appreciation of this important medium which real estate developers can apply, and thereby benefit from, in this fast-changing communication era.

In the words of Srinivasan Swamy, President IAA India Chapter & Vice President, Development Asia/Pacific, “through this Knowledge Seminar, the Indian Real Estate industry gets a new perspective on digital as a medium, grasp global trends, and hopefully apply these for better marketing solutions. When the economy is difficult and many real estate projects are not finding ready buyers, a cost effective medium like digital can help the realty sector. I hope many will participate and benefit from it”.

Titled ‘Real Estate in a Digitized World’, this internationally aligned Seminar to be held on 2nd August, 2013 at The Trident, BKC, (Agenda Attached) will have prominent Speakers representing leading international Companies in Digital and Social Media including Group M, Google, Addikt, Wolff Olins and Panel speakers from Microsoft, Madhouse, Netcore & Magicbricks. The Guests of Honour will be Niranjan Hiranandani, Managing Director, Hiranandani Constructions & Steve Waugh, the legendary Australian cricketer.

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Across the world, digital and social media have become the platform to create, impact, and foster brand experiences. The Seminar will address how marketing strategies of the real estate industry will be enhanced by this technology revolution. It will work as a practical guide to learn and apply the new world medium.

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News Broadcasting

News18 India launches Command Centre war explainer with Arya

New show shifts from debates to decoding global conflicts and impacts

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MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.

Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.

The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.

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At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.

News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”

Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”

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The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.

With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.

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