Kids
Disney and Star India take part inthe largest meal packing activity for rise against hunger india by packing 700,000 meals
MUMBAI: Thousands of Disney VoluntEARS in India came together to celebrate Disney VoluntEARS Week (September 16-20) and packed over 700,000 meals for local communities across six cities – Mumbai, Delhi, Bengaluru, Chennai, Hyderabad, and Trivandrum. This is the largest meal packing activity for Rise Against Hunger India.
This year, over 4000 employees from Disney and Star India came together to give forward and became heroes in their local communities. They dedicated one hour each towards packing meals that comprised of dry uncooked rice, dal, dehydrated vegetables and a micronutrient blend of 23 essential vitamins and minerals. In addition to packing meals, Disney VoluntEARS coloured Mickey themed greeting cards for children in hospitals.
“We are proud to collaborate with Rise Against Hunger India on this milestone achievement. We are thrilled to see such high levelenthusiasm amongst our employees to come together and pack over 700,000 meals this year,” said Sanjay Gupta, Country Manager, Star and Disney India. “It is our pleasure tojoin hands with the NGO in their movement to distribute food and life-changing aid to the local underprivileged community,” he added.
“Rise Against Hunger India is honored to have Disney as one of its biggest supporters and donors, helping our movement towards a hunger-free India. The current engagement is by far our biggest single-donor and multi-location event. Disney VoluntEARS have always displayed tremendous spirit of volunteerism, compassion and concern for others. With such committed and compassionate hunger warriors, we are sure the goal of Zero Hunger by 2030 will be achieved without a doubt,” said Dola Mohapatra, Executive Director, Rise Against Hunger India.
Disney in India has had a long-standing relationship with Rise Against Hunger India partnering with them in 2016 and 2018.
The Disney VoluntEARS program started in India since the official launch of the brand in 2004. Last year, 465 Disney VoluntEARS supported various charitable events, and contributed over 1000 hours across India.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
