News Broadcasting
Design meets Electronics at HOT, the 24/7 single largest electronics retail outlet in the country
MUMBAI: Located at Delhi's Nehru Place metro station, HOT is India’s first 24X7 electronics store, catering to shoppers at any time throughout the week. Spread over a sprawling 40,000 square feet, HOT (House of Technology), is conceptualized and designed, by Idiom, a design and a strategy firm based in Bangalore
Over the course of 8 months, Idiom was empanelled to design the experience design for HOT a store dedicated to retailing technology and personal computing devices.
HOT has been envisioned as a store to provide boutique technology experience. A store that has something for everyone from 6 years old to 60.
The store has been designed to broadly divide itself into 2 zones – hosting business computing (servers, imaging solutions, printers) and personal computing (mobiles, cameras, tablets) technology.
Sonia Manchanda, Cofounder, Idiom said “There are various zones that have been created within the space, each offering a unique experience such as Play HOT Gives you the ultimate uninterrupted adrenaline filled gaming experience, HOT Shot has the latest cameras on display, HOT connect brings to you a range of wireless devices and mobile phones, HOT Life makes sure that the right lifestyle gadgets such as health monitoring devices are brought in for you. Every detail within the store has been well thought of. Be it the furniture, the signage system, the service delivery and even right down to the choice of uniform and accessories for the sales staff has been designed”
Girish Raj, Co-Founder, IDIOM said, “Consumers today are well-informed of technology products and have researched in advance, the specs, features, design, performance, cost, etc from tech review sites, consumer-experience sites and self-styled tech geeks. Their imagination has been triggered by numerous stimuli – product teasers, reviews, etc. They therefore want to see the gadgets, experience them to be early adopters, and not followers”. “We wanted to design a place where electronics is as hot as fashion. We designed an identity that is trendy and ever changing like fashion. The logo is symbolic of an experience that constantly gets refreshed and reloaded,” he added.
HOT also incorporates a groundbreaking concept of being open 24/7. House of Technology (HOT) designed by Idiom is definitely a concept that will take the Indian customers by surprise and also pose to be one of the best technologically designed store not just in India but in Asia.
Next time in Delhi, HOT is a store to watch out for!
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
