GECs
Colors kicks off season two of ’24’
MUMBAI: It’s been a year since ’24’ changed the face of Indian television as the show’s Indian adaptation took the country by storm while garnering incredible feedback from industry stalwarts and viewers. Now, as Colors prepares to kick-off the second season of this unprecedented entertainer, Anil Kapoor Film Company makes Season 1, directed by Abhinay Deo and co-produced by RDP Television, available to viewers while giving them the opportunity to go down memory lane and revisit the action-packed hybrid genre lead by Anil Kapoor as ATU Chief Jai Singh Rathod.
The DVD will be available for purchase to viewers to raise excitement levels for the next season which promises to surpass the standards set by the first season of the show. The 24: Season 1 DVD will be available at all leading stores online and retail from 24-Dec-14.
With the second season of 24 ready to go on-the-floor, Raj Nayak, CEO – COLORS said, “Season 1 of 24 wowed viewers and created a benchmark on Indian television. The hybrid genre of entertainment in a real-time narrative focusing on espionage struck a chord and made for an unparalleled viewing experience thereby generating curiosity for a new season even before the first season came to an end. As we kick-off the second season of the show, our challenge has been set: to go beyond the standards set by season one. The DVD for 24: Season 1 will enable viewers to relive the power-packed action and set the stage for a brand-new season which promises to entice viewers unlike ever before.”
Actor and Producer Anil Kapoor further added, “When 24 hit television screens in 2013, little did we know that the show would redefine the action genre and be titled a game-changer while paving way for many such finite series in the GEC space. The thrill and pace of television is much different from what films have to offer and I have been itching to get back to the drawing board and work on the second season of 24. I am eager to step back into the shoes of Jai Singh Rathod and experience another 24 hours of his action-packed, challenging day. To enable viewers to relive the thrill of 24, we are releasing the DVD of the first Season so that all my fans in India and around the world can relive the experience or can catch up with the series if they have missed it.”
The DVDs for the first season of the Indian adaptation of 24 will be distributed by Excel Home Entertainment. Mr. M.N. Kapasi, Managing Director, Excel Home Videos said, When 24 first launched on COLORS last year, it became an overnight sensation of sorts with everyone discussing the show and speaking about its inimitable format and strong characterization. We are very happy to be associated with Anil Kapoor Film Co. to make the DVDs available to the show’s fans and viewers across India and give them a chance to catch up on their favourite show.”
While 24: Season 1 marked the television debut of Bollywood superstar Anil Kapoor, it was backed by a stellar cast comprising of Tisca Chopra, Mandira Bedi, Ajinkya Deo, Sapna Pabbi, Neil Bhoopalam and Anita Raaj to name a few, some interesting cameos by Bollywood’s talented actors like Anupam Kher, Shabana Azmi, Richa Chaddha and Rahul Khanna among others. Season1 also brought together the most talented technical team from the entertainment industry. Season 2 of the show, which will go on floors in 2015, promises to raise the levels of thrill and excitement to further create a unique viewing proposition which will enthral the viewers.
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
