English Entertainment
AXN to premiere season 13 of ‘The Voice’ in India
MUMBAI: AXN India is back with the Season 13 of ‘The Voice’ from 30 September, on weekends at 8pm.
Season 13 returns with the show’s innovative singing competition format with ‘five stages of competition: the first being the Blind Auditions, then the Battle Rounds, followed by Knockouts, Playoffs and finally, the Live Performance Shows.
The coaches for season 13, who will decide on the new singing sensation for the world, are Miley Cyrus, Jennifer Hudson, Adam Levine and Blake Shelton. Levine and Shelton have been with the show from the start. While this is Miley’s second time in the coach seat, Hudson, an Oscar and Grammy champ, is the newest addition to the US team.
The judges will be accompanied by a panel of mentors. Adam will be assisted by the dazzling, ‘Joe Jonas’ and the American country music trio ‘Rascal Flatts’ will be helping Blake Shelton. Miley Cyrus working with the American country music sensation and her Dad, ‘Billy Ray Cyrus’ and Kelly Rowland will be helping Jennifer Hudson’s team.
The excitement is sky high as the enthusiasm, not just of the contestants but also of the judges and mentors, is contagious.
English Entertainment
ZEE5 UK partners Narrative Entertainment to add UK channels
Six FAST channels added as platform sharpens hybrid play in Britain
LONDON: ZEE5 UK struck a first-of-its-kind deal with Narrative Entertainment, bringing mainstream UK television channels onto an Indian streaming platform as it pushes to deepen its footprint in a crowded, mature market.
The partnership adds six of Narrative’s FAST channels to the service, including Great! Movies, Great! Romance, Great! Mystery and kids brands POP, Tiny Pop and POP UP, widening ZEE5 UK’s appeal across genres and age groups.
The move reflects a clear shift in strategy. ZEE5 UK is betting on a hybrid model that blends on-demand content with curated, always-on channels to drive discovery and increase time spent on the platform.
“This partnership represents a meaningful evolution in how we serve audiences in mature markets like the UK, where viewers are defined by habits, convenience and choice rather than geography or language alone,” said Parul Goel, territory head, Europe, Zee Entertainment. “By bringing trusted mainstream UK channels together with our premium originals, movies and kids’ content, we are building a more consumer-centric platform that simplifies viewing while increasing depth and relevance.”
Fateha Begum, commercial director, Narrative Entertainment, said the tie-up would fuel growth for both sides. “Our portfolio of quality programming, with such wide and enduring appeal, is a perfect complement to ZEE5 UK. This is a strong partnership that will support growth for both parties, and we share Zee Entertainment’s vision of an increasingly partnership-led future for the industry.”
ZEE5’s global library spans over 4,000 films and more than 500 originals, with over 130 new titles added annually. The addition of Narrative’s channels strengthens its kids offering and introduces genre-led linear experiences alongside its on-demand catalogue.
The deal also gives Narrative access to ZEE5 UK’s fast-growing user base, extending reach without diluting brand identity, while reinforcing ZEE5 UK’s network of more than 40 live channels.
As streaming wars intensify, ZEE5 UK is widening its playbook, blending content, convenience and partnerships in a bid to win screen time in one of the world’s toughest markets.
