Applications
Zoho launches Card Scanner app for iPhone
MUMBAI: Zoho has announced the launch of Card Scanner, an online business card scanning application for Zoho customer relationship management (CRM).
With this application, users can take a photo of a business card and Card Scanner converts the image to text that is automatically saved either as a new contact or lead in Zoho CRM or as a new contact in Card Scanner.
Card Scanner is currently supported iPhone and will support iPad and Android devices going forward.
With the launch of Card Scanner app, Zoho users can now eliminate the process of manually entering data into their CRM module. The Card Scanner extracts names, company information, phone numbers, email addresses, Twitter handles and other card information – regardless of business card size, font and format.
Users who don‘t use Zoho CRM can store card information in the Card Scanner‘s native contact manager.
To avoid errors (poor lighting conditions, multiple photo angles, complex logos) that could impact the quality of data extraction, the application highlights unclear images in red. This allows users to easily identify and rectify information before saving.
The key features of the app are- saves time and resources, eliminates importing from spreadsheet, automatically locates address on the map, scans business cards in five languages and increases social connections. If the business card includes a Twitter handle, it automatically downloads the photo from the Twitter profile and syncs it with Zoho CRM.
Zoho chief evangelist Raju Vegesna said, “Entering data manually into any CRM application is a daunting task. Automating this process and making it simple for our users is the primary idea behind the launch of our new mobile app for Zoho CRM – Card Scanner. The App lets users save business cards on their iPhone while at meetings, events, conferences and trade shows – thus saving time and digitizing the process.”
The app is currently available for the iPhone at $4.99.
Zoho is a division of Zoho Corporation a privately-held company, with offices in California, Austin, New Jersey, Chennai, Singapore, Tokyo and Beijing. Customers use Zoho products to run their business processes, manage their information and be more productive while at the office or on the go. Zoho has online products – from CRM to mail, office suite, project management, invoicing, web conferencing and more.
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
