News Broadcasting
ZEEL elevates Arnab Mukherjee to EVP & international ad sales head
Mumbai: Arnab Mukherjee has been elevated to the role of EVP, head & international ad sales at Zee Entertainment Enterprises Ltd. (Zeel). Prior to this, Mukherjee was heading Zee International’s centralised team for content planning and strategy, original content creation, operations, centralised marketing, digital & creative support, and research.
Mukherjee shared the announcement via a LinkedIn post:
Mukherjee has been working with Zeel for over 14 years. Earlier to this, he had been associated with Disney Star (then Star India), Illusion Films, and Ravisa Infomedia Pvt. Ltd.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
