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Zee wins Lanka series satellite rights for Rs 195 million

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MUMBAI / NEW DELHI: The change of guard at the top of the Board of Cricket Control in Indian (BCCI) has had its immediate fallout. Subhash Chandra’s Zee Telefilms has bagged the satellite rights for the upcoming three-Test series with Sri Lanka, which kicks off in Chennai tomorrow.

According to sources close to the developments, Zee paid Rs 195 million for the telecast rights. Expectedly, the terrestrial telecast will be with Prasar Bharati.

The signing of the deal between the BCCI and Zee follows a directive from the Delhi High Court today instructing the cricket board to invite bids for awarding the telecast rights and take a decision by today itself.

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Zee’s bid was the highest ahead of both Nimbus (Rs 194 million) and ESPN (Rs 188 million). A point of note is that Nimbus’ bid was in any case rejected on grounds of non-conformity.

Zee Sports business head Himanshu Mody said, We are delighted to acquire the cable and satellite rights for the three Test match series between India and Sri Lanka. In an open and transparent meeting with the BCCI, in which all bidders were present, we managed to secure the rights for the series. Acquiring the rights is an assertion of our commitment to provide exciting cricket to viewers in India.”

Mody further added, We are sure to repeat the success achieved in Standard Chartered Afro Asia Cup and Kingfisher Challenger Series through world-class production, marketing and distribution strength of Zee Sports. We will continue to build on that equity and provide even greater enjoyment to the fans of the game, in the tournament to be played.”

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Meanwhile, Cricinfo has quoted Rajasthan Cricket Association president Lalit Modi as saying that the new committee committee has renegotiated terms with Doordarshan. As per the new deal, “DD will continue to market their own rights, and the BCCI will receive 75 per cent of that. That’s a 5 per cent reduction.” Earlier it was an 80:20 revenue share agreement without a minimum guarantee.

Among the other benefits that the BCCI had won, according to Modi, are that the production deal with TWI, which was for $1.052 million, has been renegotiated to $977,000 (a saving of $77,000 for the BCCI). Modi also drew attention to the international rights agreement, which was with Nimbus for a 80:20 revenue share. “We have been able to negotiate with Nimbus and bring them down to 85 per cent-15 per cent,” Cricinfo quotes Modi as saying.

Nimbus chairman Harish Thawani, however, categorically denies that there have been any renegotiation of the international rights agreement. Asserts Thawani, “The revenue share agreement is still at 80:20. There has been no change in that.”

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According to Prasar Bharati CEO KS Sarma, Doordarshan will be airing the Tests on its terretrial network as it has the rights for that. Rights fee has not been dislosed by Prasar Bharati, which manages DD and All India Radio.

“DD will be airing the matches on DD National, which is a terrestrial channel,” Sarma said, refusing to come forth with details relating to ad sales and sponsorship deals.

It is expected that with Zee Sports also telecasting it, some of the sponsors on DD for the recently-concluded one-day series against Sri Lanka and South Africa, especially the state-controlled organisations like BSNL, are likely to be on DD’s Test telecast.

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From the two one-day series, DD managed to mop up around Rs 1.35 billion, according to Sarma.

When contacted, ESPN Star Sports refused to comment on the developments.

And what of the long-term television rights tender, which will now be for 2006 onwards? Indications are that fresh tenders will be issued in about four weeks time. Assuming that the legal logjam will be be sorted out by then of course.

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GECs

Samsung TV Plus launches Kings of Comedy channel

New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.

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MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.

The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.

Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”

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Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.

Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.

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